Finding Content Opportunities: How to do Keyword Research
To formulate a successful content marketing strategy, coming up with unique concepts and mind-blowing articles will only get your business so far. There is a science behind the creativity that’s equally important and makes sure your content is seen by your target audience. Finding content gaps and taking full advantage of the opportunities they provide […]
10 Proven Ways to Get Traffic to Your Website with Content Marketing in 2021
Content marketing isn’t just writing words and passively waiting for interested readers to happen across your website. The best content marketing techniques actively attract website visitors, as well as providing valuable, engaging information. Pretty good, isn’t it?! In this article, we show you the latest, free, methods to get traffic to your website with content […]
How to Improve SEO With Yoast
Search engines are increasingly driving the digital economy. Almost 93% of all web traffic comes from search engines. Globally, Google accounts for 76% of all desktop search traffic and 86% of mobile. To tap into these lucrative reserves, you will need to optimise your website and content for search engine algorithms. Learning how to improve […]
How to Reach Your Target Audience with SEO Marketing
In the last 5 years, digital marketing has moved on from simply having a website and setting up some pages on social media platforms. With such a high concentration of web content in every industry, it’s not enough just to be online. For consumers to find you, your brand needs to be at the top […]
What Is Content Marketing, Anyway?
Creativity and Information First In 2021, we consume more content online than ever before. Digital marketing is adapting to this, targeting audiences through search engine results pages with branded blog posts, articles and other content types. Cost-effective, customer-focused and highly impactful, targeted content should be on every marketer’s radar. In this article, we explain the […]